COLA fans are in for a sweet treat with the launch of the latest flavor from Pepsi later this month.
The newest variety from the drinks’ giant combines the much-loved taste of cherry with the smoothness of vanilla cream.
Pepsi’s new flavor in trending cherry with smooth vanilla cream[/caption]
And it’s available in regular and sugar-free versions.
Pepsi and Pepsi Zero Sugar Wild Cherry & Cream are due on shelves across the country from January 20.
The sodas will be available in both 12oz cans and 20oz bottles – and while the bottles are limited edition, the cans will be joining the company’s permanent portfolio.
These new flavors build on the success of Pepsi Wild Cherry, says Jenny Danzi, head of marketing at Pepsi.
“Pepsi Wild Cherry has always been a flavor favorite in the cola world, especially among millennial and Gen Z cola fans – we’ve seen 8% growth year over year on the product – so we knew we had an opportunity to deliver something special this year that consumers will love.”
The launch of the new drink is set to rival Coca-Cola’s discontinued version for fans’ attention – and because its here to stay, it should be easy to get hold of in stores.
Pepsi says the ripe sweet wild cherry and creamy vanilla delivers a “silky mouthfeel”, with a burst of sweet fizz followed by the smoothness of the vanilla in a “refreshing and satisfying blend”.
Cherry is set to be big in 2025, especially among Millennials and Gen Z.
Searches including the shade are up and all things cherry are expected to be big this year, according to Pinterest.
From food and drink, to makeup and fashion, the flavor and color are trending, says the social media site.
Pepsi’s new addition makes the most of this increased popularity among consumers.
“This permanent addition to our portfolio boasts a unique profile that’s both indulgent and refreshing,” says Danzi.
“With 2025 trends bubbling up on all things cherry, we’re confident Pepsi Wild Cherry & Cream will be a serious hit with fans this year!”
This latest flavor combination comes hot on the heels of Pepsi’s holiday soda Zero Sugar Gingerbread Mini Cans, which were available over Christmas.
Most Recent Pepsi Special Flavors
- Pepsi Lime
- Pepsi Peach
- Pepsi Zero Sugar Peach
- Pepsi Mango
- Pepsi Wild Cherry
- Pepsi Soda Shop Cream Soda Cola
- Pepsi with Real Sugar
Credit: Pepsi
The limited edition cans were not on sale in stores and could only be obtained via a sweepstake on Pepsi’s website, or through its TikTok Shop.
Meanwhile drinks rival Coca-Cola is not resting on its laurels.
The brand is expected to launch its latest variety – Coca-Cola Orange Cream in February.
Food influencer and blogger Markie Devo announced the newcomer to his Facebook fans in December.
It will be available in bottles and cans, in regular and zero versions.
This also will be a permanent part of the company’s repertoire going forwards and will be on sale across the country.
