A TARGET shopper has blasted the chain after encountering the retailer’s strict ID policy when trying to buy a drink that wasn’t even alcoholic.
The customer was baffled as he had to scan his ID to buy zero-percent booze.
A shopper didn’t just have to scan his payment card when buying items (stock)[/caption]
And, he blasted how workers apparently handled the situation, per X.
The Target shopper said he would’ve been happy to show his ID in line with the policy but was taken aback as he had to scan it.
“I’m more than double 21 and more than happy to show the cashier my ID, but they were absolutely unyielding on the fact that they ‘have to’ scan the ID.
“Nope, you don’t. Unacceptable.”
Target has not responded to the shopper’s complaint.
The U.S. Sun has approached Target for comment.
Retailers may ask for proof of age to ensure items are not being sold to underage Americans.
Some retailers may ask for ID regardless of age because it is in line with their respective policies.
Alternatively, others may ask for ID cards if they suspect the customer is under 30.
Shoppers have mocked the retailer on X after claiming they had to show ID for spray paint and cough medication.
One said they had to show ID – despite clearly looking over the age of 18 – to buy cough syrup.
Target’s strict ID policy is not the only grievance that has enraged customers recently.
The retailer also comes under fire for its self-checkout policy.
Policies have been put in place that only allow shoppers to scan a maximum of 10 items at the checkout.
Latest self-checkout changes
Retailers are evolving their self-checkout strategy in an effort to speed up checkout times and reduce theft.
Walmart shoppers were shocked when self-checkout lanes at various locations were made available only for Walmart+ members.
Other customers reported that self-checkout was closed during specific hours, and more cashiers were offered instead.
While shoppers feared that shoplifting fueled the updates, a Walmart spokesperson revealed that store managers are simply experimenting with ways to improve checkout performance.
One bizarre experiment included an RFID-powered self-checkout kiosk that would stop the fiercely contested receipt checks.
However, that test run has been phased out.
At Target, items are being limited at self-checkout.
Last fall, the brand surveyed new express self-checkout lanes across 200 stores with 10 items or less for more convenience.
As of March 2024, this policy has been expanded across 2,000 stores in the US.
Shoppers have also spotted their local Walmart stores restricting customers to 15 items or less to use self-checkout machines.
This measure attracted criticism during the holiday season, especially when shoppers had carts packed to the rafters.
The U.S Sun reported that one shopper had spent $600 but was forced to switch lines.
She was about to use the self-checkouts, but only two lanes were open.
Retailers such as Schnucks rolled out a 10-item maximum self-checkout cap last year but relaxed the rule slightly.
Now, shoppers can scan a maximum of 15 items when using self-service.
The same policy has been rolled out across some Walmart stores.
Target staffers may ask for proof of age if they suspect underage shoppers are buying age-restricted items (stock)[/caption]